Monday, 28 November 2011

Tasting The New Menu At ASK Italian

Last week I was fortunate enough to be invited up to ASK Italian in Spring Street, London to sample their newly revamped menu. All 123 of their restaurants are currently undergoing complete transformation in order to bring a 'fresh, bold and authentic dining experience to the high street.' The new decor is inspired by Italy's fashion capital Milan and as you can see from the pictures below, is refreshingly colourful and vibrant.






ASK Italian have also been working closely with experts Theo Randall and Adrian Garforth



Adrian Garforth is the Master of Wine (Mow) at ASK Italian, one of only 300 MoWs in the world, he developed a passion for Italian wines during his time working with vineyards and wineries in Italy. He has worked with ASK Italian to create a wine list that complements the flavours of their new dishes. The all Italian wine list is currently on trial in 11 restaurants and due to launch nationally in March.

Theo Randall is one of the UK's most celebrated chefs, he spent ten years working as Head Chef at River Cafe and is passionate about Italian food. He is helping to inspire the team at ASK to create a truly authentic seasonal Italian menu.

Below are some of the dishes from the new menu that we sampled:

Antipasti: Olive Marinati


From the front: Gamberoni, Insalata Caprese & Prosciutto e Rucola


Primi, From the front: Spaghetti al Pomodoro, Fettucine Con Verdure, Lasagne della Casa


Secondi, From the Front: Panino Pollo, Panino Portobello, Spigola al Forno & Risotto Gamberoni


Pizza: Prima Pizza Gamberetti e Zucchine


Insalata dello Chef & Prima Pizza Caprina


Prima Pizza Natale, ASK's festive special - 'featuring tomato, mozzarella, chicken, smoked prosciutto, sautéed mixed mushrooms and Grana Padano cheese. Served with a side-mix of sautéed chestnut, red onion and pancetta for you to add the finishing touches.'

With added Christmas sparkle of course!


And finally, Dolce: From their selection of Gelato, Espresso flavour & Gelato Con Frutta

With Chef Theo Randall

I have to admit that I hadn't been to ASK for a very long time but was pleasantly surprised by how different the restaurant was. The decor is bold in a kind of either love-it or hate-it way but I was won over with their funky touches. It's also really nice to see that they go the extra mile for genuine ingredients, the little extras like their Extra Virgin Olive Oil from Puglia. From speaking to the Marketing Manager and Marketing Director of ASK Italian I can see that they're very passionate about Italian food and more importantly about getting it right. I really enjoyed their new menu, a wide variety of Italian classics, done simply, but done very well.

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